Celebrating Success: Kinflyte
“I think the most rewarding aspect is that the apparel that I’ve developed through Kinflyte is helping women and different people who are in need of more support.”
How to Launch Outdoor Gear on Kickstarter
The outdoor equipment industry is booming, especially on Kickstarter and Indiegogo. If you have an outdoor product idea and hope to launch it through crowdfunding, follow these tips to ensure you stand out from the competition and execute a successful campaign.
Celebrating Success: Quevos
In this series, “Celebrating Success,” we’re speaking with innovators and entrepreneurs who walked the journey of taking a product from idea to reality. Today, we’re speaking with Nick Hamburger, co-founder of Quevos. In 2019, the Quevos campaign raised $71,786, and in 2021 the team inked a deal with Daniel Lubetzky on Shark Tank.
A U.S. Patent Isn’t Enough: Protecting Your Intellectual Property
Having a big idea is just the beginning. Most people will have several actionable ideas in their lifetime, but the difference between whether those ideas become profitable depends on protection, perseverance and sometimes a little luck. Today, on World IP Day, we’re digging into how you can protect your ideas and chatting with Josh Malone, policy director for US Inventor, and inventor of Bunch O Balloons.
Top 5 Books Every Inventor Should Read
Whether you’re just starting out, or you’re a seasoned inventor, it’s always helpful to expand your education by reading industry books. This World Book Day, Enventys Partners President, Roy Morejon, suggests the top five books he thinks every inventor should read.
10 Email Marketing Commandments of Crowdfunding for 2021
For crowdfunding campaigns, email marketing is a great channel to inform, educate and—if done well—convert your leads to backers. Enventys Partners shares the top 10 email marketing commandments that will take your Kickstarter or Indiegogo campaign to the next level.
Communication is Key: Tips For Building an Authentic Community
Crowdfunding campaigns provide a great opportunity for emerging brands to build a community of enthusiastic supporters quickly. But because crowdfunding is risky, it’s important to nurture your backer community with regular, transparent updates. From launch day through product delivery, keep your backers informed of your progress. How you do this will determine your credibility and set you up for success (or failure) long after the campaign is over.
Celebrating Success: Adrian Solgaard with Solgaard Design
“There are always new problems that you’re uncovering, and I think that’s the joy. Your job as an entrepreneur is to make the red lights into green lights, and just figure out how to fix things and make the ship keep moving.”
Anti-Prototyping: Product Development Exercises That Can Alleviate Inventor Burnout
Building new technology requires exhausting cycles of prototyping, which can sometimes lead to inventor burnout. Enventys Partners explains how anti-prototyping, the practice of discovery and building for fun, can help new and experienced inventors, alike, learn skills and rejuvenate creativity.
Celebrating Success: Josh Malone and Bunch O Balloons
“By the second day, it was on Good Morning America. And then the TODAY show calls, and they fly me out to New York City and I’m on national television having a water balloon fight in Times Square with Carson Daly.”